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Below are the table of contents of the track and field sponsorship information package:

• Valuable contact information for the top 60 US corporations actively seeking track and field sponsorships
• Pre-written sponsorship proposals, letters, and forms to submit to potential track and field sponsors – just fill in and print!
• Important factors to remember about track and field sponsorships
• Our copyrighted Gold, Silver, Bronze, and Associate track and field sponsorship plans
• How to explain to a sponsor what the purposes are of sponsoring you
• What is the role of sponsorship in a businesses marketing mix?
• How to achieve national and international exposure for your sponsor
• How to achieve local exposure for your sponsor
• How to get free media attention and keep good relations for future coverage
• How sponsorships can achieve brand name and corporate objectives
• How to get your event selected by a potential sponsor
• How to implement your specific track and field sponsorship project
• Some Does and Don'ts of track and field sponsorship
• Matching the sponsored track and field event to the objectives of the sponsor
• How to achieve image transfer at your event
• How to achieve name sponsorship name links for next to nothing
• How to get your sponsor to consider backing a loser
• How to determine the type and size of the sponsorship audience you want to reach
• How to attract the media to your sponsored event/competition
• How to design an evaluation system that suits your sponsors needs
• Determine whether the sponsor’s sales will be affected
• Common responses to track and field sponsorship proposals
• How to show the advantages of your sport to potential sponsors
• How to get a sponsor to support a grass-roots level competitor or team
• How to use contracts to guarantee your track and field sponsorships
• Secrets to getting your sponsors signage exposed at televised track and field events
• How to attract the interest of journalists through press releases - printable examples
• Sample press release you can print and use - press release checklist
• Five killer tips for writing a successful press release
• How to get on the radio for free and use it to generate more track and field sponsorships and publicity
• How to gain track and field sponsorships through sponsorship agencies
• How to find a potential sponsor and sell your project
• How to persuade a potential sponsor why your track and field sponsorship is a worthy investment
• Alternatives to allocating sponsorship funds and how to increase your sponsorship rate in the process
• How to identify the marketable aspects of your track and field sponsorship to a potential sponsor
• How to prepare and organize a marketing campaign for your track and field sponsorship
• How to organize a proposal for a potential sponsor
• Alternative methods to acquiring track and field sponsorship funding
• How to prepare for a meeting with a potential track and field sponsor
• How to get your track and field sponsors to renew their contracts

$29.00

Track & Field Sponsorship eBook version
Free s&h
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Bonus # 1